Top Automotive Websites in Australia

Name: Top websites in Australia (Automotive)
Creator: Semrush
License: https://sem.mughalseotools.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Automotive Websites in Australia, Updated April 2026

April 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

ebay.com.au

25.77M

54.76%14.11M

45.24%11.66M

↓12.92%

↓18.09%

Direct

carsales.com.au

9.3M

49.4%4.59M

50.6%4.71M

↓26.79%

↓9.58%

Direct

drive.com.au

8.31M

10.39%863.76K

89.61%7.45M

↓2.97%

↑4.54%

Direct

gumtree.com.au

6.53M

38.15%2.49M

61.85%4.04M

↓14.47%

↓31.17%

Direct

supercheapauto.com.au

4.95M

27.26%1.35M

72.74%3.6M

↓22.85%

↑1.44%

Direct

repco.com.au

2.17M

30.85%668.68K

69.15%1.5M

↓23.75%

↓3.18%

Direct

carnewschina.com

2.15M

1.27%27.32K

98.73%2.12M

↓23.71%

↑182.02%

Direct

racv.com.au

1.53M

33.4%509.63K

66.6%1.02M

↓27.75%

↑4.86%

Direct

4wdsupacentre.com.au

1.5M

18.2%272.58K

81.8%1.22M

↓16.81%

↑11.84%

Direct

carsguide.com.au

1.46M

33%482.83K

67%980.28K

↓23.04%

↓25.02%

Search

productreview.com.au

1.44M

46.16%663.6K

53.84%774.02K

↓5.71%

↓39.43%

Search

pickles.com.au

1.38M

41.1%569.13K

58.9%815.68K

↓29.87%

↓2.44%

Direct

budgetdirect.com.au

1.37M

33.84%464.95K

66.16%909.18K

↓26.03%

↑7.54%

Direct

autobarn.com.au

1.35M

34.21%462.01K

65.79%888.43K

↓14.97%

↑9.96%

Direct

carexpert.com.au

1.13M

37.1%420.2K

62.9%712.42K

↓15.76%

↓37.92%

Direct

racingnews365.com

1.08M

1.4%15.15K

98.6%1.07M

↑18.48%

↑82.71%

Direct

toyota.com.au

1.06M

49.61%525.24K

50.39%533.46K

↓27.55%

↑10.49%

Direct

tesla.com

996.07K

40.6%404.41K

59.4%591.67K

↓35.35%

↓14.62%

Direct

speedcafe.com

865.81K

16.87%146.08K

83.13%719.72K

↓59.96%

↑0.98%

Direct

bikesales.com.au

860.63K

48.94%421.21K

51.06%439.43K

↓28.37%

↓16.05%

Direct

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Key Insights on Top Automotive Websites in Australia on April 2026

As of April 2026, ebay.com.au leads Automotive in Australia with 25.77M monthly visits. Its audience skews desktop-first (54.76% desktop / 54.76% mobile), and traffic is down month over month -12.92% and down year over year -18.09%. carsales.com.au holds second with 9.3M visits and a mobile-leaning mix (49.4% desktop / 50.6% mobile), while drive.com.au ranks third with 8.31M visits.

Across the leaders, carnewschina.com is the most mobile-first (98.73% of visits), whereas autogate.co is the most desktop-reliant (100%). Momentum favors yahoo.com.tw in the latest month (2,180.54%), while formula1.com shows the steepest pullback.

Acquisition patterns also differ: ebay.com.au is driven primarily by search, ebay.com.au by direct, and ebay.com.au by referral; overall, 86 of the top 100 sites are direct-led, 14 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Automotive Websites in Australia