Semrush logo
  • Products

    Start Here

    • Semrush One
    • Enterprise
    • Features
    • Request a Demo
    • Talk to Sales

    Find the Right Tools

    • AI Visibility Toolkit
    • SEO Toolkit
    • Traffic & Market Toolkit
    • Content Toolkit
    • Local Toolkit
    • Social Toolkit
    • Advertising Toolkit
    • PR Toolkit

    Platform

    • Integrations
    • App Center
    • API
    • Data Sources

    Top Apps

    • AdClarity
    • Exploding Topics
    • Other apps
  • Pricing
  • Resources

    Grow with Semrush

    • Blog
    • Knowledge Base
    • Academy
    • Success Stories
    • AI Visibility Index
    • Webinars
    • News

    Explore Free Tools

    • AI Visibility Checker
    • SEO Checker
    • Website Traffic Checker
    • Keyword Tool
    • Backlink Checker
    • Top Websites by Traffic
    • Explore Other Free Tools

    About Semrush

    • About Us
    • Stats and Facts
    • Integrations
    • Affiliate Program
    • Contact us
  • Enterprise
Log InSign Up
  • News
  • Data & Insights
  • Company News
  • Product News
  • Press Kit
Search icon
Semrush logo
  • Products
  • Pricing
  • Resources
  • Enterprise
  • News
  • Data & Insights
  • Company News
  • Product News
  • Press Kit
Log InSign Up

Start Here

  • Semrush One
  • Enterprise
  • Features
  • Request a Demo
  • Talk to Sales

Find the Right Tools

  • AI Visibility Toolkit
  • SEO Toolkit
  • Traffic & Market Toolkit
  • Content Toolkit
  • Local Toolkit
  • Social Toolkit
  • Advertising Toolkit
  • PR Toolkit

Platform

  • Integrations
  • App Center
  • API
  • Data Sources

Top Apps

  • AdClarity
  • Exploding Topics

Grow with Semrush

  • Blog
  • Knowledge Base
  • Academy
  • Success Stories
  • AI Visibility Index
  • Webinars
  • News

Explore Free Tools

  • AI Visibility Checker
  • SEO Checker
  • Website Traffic Checker
  • Keyword Tool
  • Backlink Checker
  • Top Websites by Traffic
  • Explore Other Free Tools

About Semrush

  • About Us
  • Stats and Facts
  • Integrations
  • Affiliate Program
  • Contact us
Main page /Product News

Link Building Tool: Open Beta

September 11, 2017
Link Building Tool: Open Beta
Today we’re celebrating another chapter in SEMrush’s history. Meet the brand new Link Building tool – your own research lab, which will give you everything you need at once to build effective link-building strategies for your site.

What Is It for?

As we all know, a good backlink profile with high-quality niche links is one of the most important ranking factors for Google. Basically, working with backlinks involves two major processes: first, you have to analyze your current state of affairs, then improve and strengthen your backlink profile by adding high-quality backlinks from the best sources in your niche.
Knowing this, we have optimized our efforts and focused on creating one unique tool that will help you collect recommendations for the most relevant links sources, contact those sources in no time, and consequently track your progress with the most important links. In other words, the Link Building tool allows you to create a workflow out of SEMrush data.

How Does It Work?

Here are a few strategies for collecting potential links:
  • Analyzing your competitors' links
  • Finding and analyzing sites that are highly ranked in Google for related queries
  • Searching for your brand mentions, then adding them as an idea: change the mentions to backlinks
You can find collected ideas in the Prospects tab. As always, it’s easy to filter and sort recommended sources.
1.jpeg
In order to start reaching out to a website’s owner, add a prospect to your In Progress list.
2.gif
To try out our new tool, go to SEMrush projects. If you already have at least one active project running, you'll notice a new block on the Projects panel: ‘Link Building tool.’ Now you’re all set to start your first link-building campaign. Connect Google Search Console for more thorough link monitoring.
Please note: our new tool is only in open beta and we’re constantly working to improve it. That’s why we’re anxious for your feedback - we want to create the perfect all-in-one tool for your link-building efforts! Please send us your comments, thoughts and ideas at link.building@semrush.com.
Time to roll out our new Link Building tool. Go to SEMrush projects.

Download as

PDF
DOCX

Share

Relevant news

Semrush for Enterprise Unifies Content Optimization Capabilities Across SEO and AI Search

New workflows shared between Enterprise SEO and AI Optimization enable teams to grow brand visibility through high-performing content for both search channels.
Product News
May 27, 2026

Semrush Expands AI Visibility Database To 32 Countries, With 17 New Regional Markets

Global coverage expansion now provides international teams with real AI search data for previously unmeasured markets, growing the Semrush prompt database to more than 261 million LLM prompts.
Product News
May 14, 2026

Semrush Announces Partnership With Lovable, Bringing Search Intelligence Into The Building Experience

In a new partnership with Semrush, all Lovable users will have access to Semrush’s search intelligence natively inside the building experience, so founders can create projects for brand visibility and growth from the outset.
Product News
May 13, 2026

Get started with Semrush today

Try Semrush free for seven days. Cancel anytime.

Start free trial
  • Semrush One
  • Features
  • Pricing
  • Free Trial
  • Compare Semrush
  • Success Stories
  • Stats and Facts
  • Affiliate Program
  • Enterprise SEO
  • Enterprise AIO
  • Enterprise SI
  • Insights24
  • Mfour
  • App Center
  • Top Websites
  • Free Tools
  • Sensor
  • About Us
  • News
  • Careers
  • Partners
  • Semrush Select
  • Global Issues Index
  • Contact us
  • Knowledge Base
  • Academy
  • API
Community
  • Semrush Blog
  • Webinars
  • Ambassador Program
LinkedInInstagramTikTokYouTubeFacebookX
Adobe logo© 2026 Semrush Holdings. All rights reserved.
Privacy PolicyTerms of ServiceCookies Settings
Semrush